Thursday, 2 July 2020

Kickstarter - where pledges came from



An interesting breakdown from Kickstarter, which I hadn't noticed before, telling me where my supporters for Prince Of Denmark Street came from. It seems Facebook is worth sticking with.

Though I'm not sure how they assess this information, and maybe I should be worried. But whatever, it's highly informative. Nearly 30% of my supporters came in via Facebok, 13% via Twitter, and 15% via, er, "Direct traffic no referrer information" which is both helpful and unhelpful.

Nice to see bleedingcool.com so high in my rankings. Thanks guys.

That table in full:

Referrers

ReferrerType# of Pledges% of PledgedPledged
FacebookExternal3128.66%£580.00
Direct traffic no referrer informationExternal1514.87%£301.00
twitter.comExternal1213.64%£276.00
InternalKickstarter68.30%£168.00
bleedingcool.comExternal46.82%£138.00
SearchKickstarter55.53%£112.00
youtube.comExternal24.00%£81.00
Android deep linkKickstarter23.51%£71.00
Graphic Novels (Discover)Kickstarter62.62%£53.00
bing.comExternal12.47%£50.00
UpdateKickstarter21.73%£35.00
kevfcomicart.blogspot.comExternal21.53%£31.00
Email: backer's friends notified of their pledgeKickstarter21.19%£24.00
EmailKickstarter11.04%£21.00
Profile saved projects liveKickstarter11.04%£21.00
Advanced DiscoveryKickstarter10.74%£15.00
Recommendations (Discover)Kickstarter10.64%£13.00
Starred ending soonKickstarter10.54%£11.00
Discovery newestKickstarter10.40%£8.00
EmailKickstarter10.30%£6.00

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